End users’ purchasing task involvement, power and influence strategies in organizational buying

The influence of purchase situation on buying center structure and involvement: a select meta-analysis of organizational buying behavior research

Researchers investigating various aspects of organizational buying behavior often have reported mixed, sometimes contradictory results. Recently, there have been attempts to consolidate work in this area [cf. Bunn, M.D. 1993. Taxonomy of buying decision approaches. Journal of Marketing; 57:38–56 (January); Johnston, W.J., Lewin, J.E. Organizational buying behavior: toward an integrative framewo...

a study of relationship between knowledge sharing and organizational agility among personnel in esfahan power electric distribution company

پژوهش حاضر به بررسی رابطه بین تسهیم دانش و چابکی سازمانی در شرکت توزیع برق استان اصفهان پرداخته است . ابزار سنجش در این پژوهش پرسشنامه می باشد . به منظور سنجش متغیر تسهیم دانش از پرسشنامه وانگ و وانگ و جهت سنجش چابکی سازمانی از پرسشنامه چاربونیر استفاده شده است . هدف پژوهش حاضر تحلیل رابطه میان تسهیم دانش و چابکی سازمانی از دید کارکنان شرکت توزیع برق استان اصفهان می باشد . جامعه آماری این پژوه...

Online Impulse Buying and Product Involvement

Do consumers behavior different on the Internet from other marketing channels? This study investigates impulse buying behaviors in both traditional store and online shopping contexts. The results show that impulsive buying tendency and involvement with clothing products is positively associated with impulse buying behavior of clothing in traditional store shopping, but not online. For computer ...

Inside the Black Box: Organisational Buying Behaviour and Strategic Purchasing in Healthcare: A Response to Recent Commentary

Nonlinear Adjustment Towards Purchasing Power Parity